Nurture your creative nature

In this Creativity Conference podcast episode, Amy Peck, CEO of Endeavor XR, discusses the broad impact of creativity on business across industries. She shares her journey from marketing in traditionally creative fields to her current role, drawing on her experience in music licensing and artist promotion. Amy highlights the importance of creativity in business and the need for innovative thinking in all sectors. She reflects on her past work with artists and the influence of the creative industry on her career approach. Amy's insights offer a unique perspective on the intersection of creativity and business in today's evolving landscape.

In this video, Dr. Stefania Romano, a creative entrepreneurship scholar, discusses her current creative projects involving storytelling and visual images with students. She combines art and academia by working on concertina books and collage projects, emphasizing sustainability by recycling materials. Through workshops, she helps students, especially those who are shy or have learning specialties, express themselves and become self-aware. By using creative techniques in formal settings, she aims to foster self-expression and imagination. Stefania's work highlights the importance of reusing materials and encouraging individuals to break free from societal expectations to unleash their creativity.

In this video, the speaker discusses their recent project focused on driving creativity and immersive arts, particularly aiming to involve more females in the field. They utilized immersive technologies like Google Tilt Brush and augmented reality tools to create art in virtual and augmented reality. The project involved activities such as creating 3D flowers and generating images using tools like MESHY and Zapworks. Additionally, the speaker shares their personal interest in surface pattern textiles, particularly inspired by Irish heritage and traditional textile industries. They aim to integrate immersive technologies into textile prints to enhance the storytelling experience.