In this Creativity Conference podcast episode, Amy Peck, CEO of Endeavor XR, discusses the broad impact of creativity on business across industries. She shares her journey from marketing in traditionally creative fields to her current role, drawing on her experience in music licensing and artist promotion. Amy highlights the importance of creativity in business and the need for innovative thinking in all sectors. She reflects on her past work with artists and the influence of the creative industry on her career approach. Amy's insights offer a unique perspective on the intersection of creativity and business in today's evolving landscape.
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